Brand Focus: 1000 Hour

Much like ourselves, physically and mentally, brands could also sometimes do with a refresher. And by that, of course, I mean the packaging could use a bit of an update, rather than the core product itself, which is perfection, simply to keep up with the times. I think some of us could identify with that! That said, getting older is a total badge of honour - gained experience and everything good that comes with it! And what an honour it is to get older alongside 1000 Hour, one of my favourite home care brow and lash brand!

 

So, if you're not familiar with 1000 Hour, then you clearly haven't spent any time at Priceline - and if you haven't set foot in a Priceline, then I'm afraid we can't be friends. But it's not too late to learn about it (then we can be friends!), and for the uninitiated, 1000 Hour is there for you in your, erm, hour of need, when it comes to achieving your perfect brows and lashes, and they have expanded their line over time, and oh my goodness, is it delicious!

 

For those who have seen their previous packaging, you can now expect this minimalistic pale pink packaging with clean lettering, which I'm absolutely loving! As before, they still have their just about fail safe, easy to use, Lash and Brow Kits, and you can pick between the dye kit, which is meant to last you up to 6 weeks, and the tint kit, which is the non-peroxide version. Their range to help define the brows is also now so much wider, encompassing a 3-in-1 Brow Pencil, Brow Cushion Duo for the liquid to powder formula, Microblading Pen and Microbrow Pencil. 

 

To help keep things in place, they have Instant Brows, which is a lightweight gel to tame and set the hairs, as well as their Brow Styling Wax, which is meant to give you a super strong hold, so that the little hairs don't escape from where they're supposed to be. For that quick touch up before leaving, they also have their Dual Ended Brow Brush, as well as the Brow & Mascara Wand 20 piece pack for those who might want to slip a little spoolie into their kit or handbag to do a little bit of extra grooming on the go. 

 

Don't think they've left the lashes out! They also have Lash and Brow Growth Serum for healthier brows and lashes, as well as a Heated Eyelash Curler to help you keep that curl in your lashes. Made a mess? Their Hair Colour Stain Remover may be just the remedy, so that you're not leaving the house looking streaky. Last but not least, they also have a Hair Colour Mascara so that you can head into your next meeting without worrying about your regrowth - an incredibly considerate product to include in their range, if you ask me! The range starts at $6.99 and goes up to $24.99, and you can read all about it over here. What have you purchased the most often from 1000 Hour?

*These products were provided for editorial consideration